ClickAcademy Asia: Mastering AI For Content Creation [e2i Jobs & Skills Discovery @ OTH]

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11AM - 12PM
ClickAcademy Asia: Mastering AI For Content Creation

Speaker: Melvyn Tan

Designation: Senior Trainer, ClickAcademy Asia

Synopsis of Talk: 

Unlock Your Content’s Potential: The 3 C’s & the Power of AI 
The content landscape is shifting dramatically, and ignoring this change comes at your own risk. The old methods of content creation are fading—success now belongs to those who can harness the power of AI. 
In this exclusive session, you’ll learn how to tap into the potential of ChatGPT (even the free version), the AI tool that’s redefining content creation. 
Discover the secrets of prompt engineering, master the 3 C’s of irresistible content, and gain a competitive edge in a world where AI is no longer a luxury but a necessity. 

Speaker Profile:
Melvyn Tan is a seasoned business strategist based in Singapore, with a focus on leveraging AI tools for strategic planning, content strategy, and copywriting. Over two decades, he has consulted, trained, and coached leaders and executives from more than 370 organizations including Steinway Gallery Singapore, Yeo’s, Citigroup, Temasek Polytechnic, and others.

Melvyn's approach is to empower businesses in crafting strategic roadmaps that transform their business processes, leading to enduring and defensible profits. He has also leveraged the power of AI tools to automate repetitive tasks, enhance work quality, and save both time and money.​

Since 2018, Melvyn has been conducting training and has developed a suite of training programs centered on Video as a Content Strategy. These programs include Professional Certificate in Video Storytelling Using Smartphone, Leveraging TikTok Marketing To Boost Your Branding, and Video Editing For Executives.

Melvyn holds both a Bachelor in Business (Applied Economics) from Nanyang Technological University and was awarded the Nanyang Scholarship to pursue his Master of Business in Applied Economics with a specialization in Total Factor Productivity from Nanyang Technological University.

In addition to his academic qualifications, Melvyn has also developed and delivered bespoke in-house training programs focused on Digital Tools such as Podcasting, Vlogging, and Virtual Meeting Platforms for numerous Singapore agencies. 

His expertise in AI tools was demonstrated in December 2022 when he developed an arsenal of over 100 prompts for crafting video scripts, headlines, blog posts, and social posts, marking a new level of content creation efficiency and creativity. He also developed 2 web applications as proof-of-concept to demonstrate how corporations can customize the use of ChatGPT for greater efficiency and quality.

Melvyn also holds the Singapore Workforce Skills Qualifications (WSQ) Advanced Certificate in Training and Assessment (ACTA).

Seats to the in-person session are limited, register to secure your spot now!